Inbound Marketing

buyer-personas

Understanding How Buyer Personas Work

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" css_animation="" box_shadow_on_row="no"][vc_column][vc_column_text]There is a commonly accepted standard among those practicing digital marketing to use buyer personas. Building an “avatar” or “persona” (however you prefer to name the profile), is imperative for continued success.   Understanding How Buyer Personas Work   The art of identifying...

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