Great, you’re here! When it comes to Small Business Marketing you can be assured you are in safe hands with Bias Digital Consulting. Whilst we can point to our award winning success in inbound marketing, we can tell you we offer so much more.
Not only are we highly skilled and adept at helping our clients achieve results and improve profits*, we are business development professionals who utilise technology to help automate companies and to grow them.
As such, even though we have organised our easy to access marketing campaigns, we plan to help you grow and increase leads with our tailored campaigns.
Bias Digital consulting know that it takes far more than a marketing plan to succeed. You have to know your market to ensure small business success. This includes performing competitor analysis which looks at pricing, social media presence, website, customer acquisition, SEO and paid search marketing.
Once you have all of this information to had you can proceed with devising a small business marketing plan.
You have to choose where you position your business. Are you going to compete on price, on service, by working in a niche? The choices are numerous, however if you perform a competent competitor analysis then you will have the information at hand and the data to proceed.
Bias Digital Consulting can work with you outside of the below packages to help transform your business through data analytics, brand definition and tone of voice and ultimately using data led decisions to get you to your end goal.
Once you have completed steps one through three, you have all the information that you need to make that educated choice. The days of looking at marketing sales and business development as separate activities are over. If you persist to approach the business with this mindset, you amplify the likelihood of failure or poor results.
Working with an established consultancy like ours ensures that your go to market strategy for your small business marketing will significantly improve your chance of success.
Whilst our packages below are a plug and play service, meaning they are stripped back of the tools you should use, they are not unavailable. Third party marketing and data analytics tools can be ordered and the use of these significantly improves your chances of success again.
SEMRush, Drift, Infusionsoft, Hubspot, Unbounce and Drip are but a few tools we can help you with to achieve marketing automation success. It’s only with data and true independent analytics that you can measure your small business marketing success.
Consistent and continuous optimisation of your marketing strategy and activities are what’s needed in full. Our campaigns are geared up to allow you to seamlessly integrate this into your campaign should you so wish. I must warn you, if you do not choose to monitor your campaigns with data analytics then it’s pretty hard for everyone involved to achieve hugely successful outcomes.
Our advice is to be truthful with yourself when it comes to marketing budgets. Rather than simply opt for more campaigns, think about investing in a marketing automation platform earlier and then use your revenue from your success to fund further small business marketing campaigns you can make educated decisions on.
B2B businesses have little time to lose and need industry expert partners. Send us a message on the form here and let’s get a conversation going.