Did you know that 35-50% of sales go to the company that responds first? Drift connects website prospects and Sales teams directly.


Conversational marketing is suitable for businesses that seek to identify sales opportunities at the earliest point in the funnel. Businesses that have clearly aligned marketing and sales goals, that get high volumes of website traffic, and are seeking improved sales success.

A chatbot marketing strategy puts sales firmly front and centre and it is suitable for both mobile and static sales teams. By syncing with your email as well as your CRM and your marketing automation platform it’s seamless integration. Utilised by businesses from tech to e-commerce, real estate to financial services, more sales and marketing teams are focusing on chat.

ROI using Drift Conversational Marketing

Conversational Marketing and Sales is fast becoming the go-to solution for businesses that want to accelerate sales conversions. They understand the need to nurture their prospects is important but qualifying buying intent is a primary objective. As identifying opportunities earlier in the buying cycle can increase revenues by up to 28%.

Companies with this type of focus invest in their marketing and sales framework heavily with clearly defined goals and objectives. Enabling their sales personnel to perform whilst reducing friction within communication channels in the top 5 problems to solve.

  • Did you know that 15% of sales reps time is spent leaving a voicemail?
  • However, the average response rate to voicemail is 4.8%?
  • At any given time, only 3% of your market is actively ready to buy, 56% are not, 40% is poised to begin.

We have worked with Paul and his team for several years now and have always been impressed with the attention to detail and enthusiasm that he shares with our ideas and services we provide. very adaptive, very responsive and would highly recommend.




BIAS has a well-crafted approach to helping our partners to transition to conversational marketing and sales. We work hard to understand your business and this requires a lot of groundwork. Therefore we have a proven four-stage approach which includes, consultation and discovery, planning and strategy, implementation and then review and adjust. 

This becomes a circular approach to developing your conversational marketing strategy rather than a linear one. To adopt a circular mindset means that you are continually improving and iterating your strategy using the data in your results. Businesses that sell in circles see better results and have a vastly improved understanding of their customer behaviour.

For more information on how you can implement your strategy talk to one of our consultants today. Phone, form or chatbot will work.

ROI using Drift Conversational Marketing
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