Enabling sales leaders to build predictable revenue engines underpinned by robust and scalable MEDDIC-based sales enablement programs - for accelerated revenue cycles.
BIAS uses its deep experience with customised sales enablement programs on HubSpot and the latest in AI to accelerate the pipeline for sales and revenue leaders.
Revenue uncertainty, poor rep performance and CRM management, overreliance on A players and superstar reps, poor revenue forecasting and reporting, and the inability to focus on the specific need of each rep to improve performance through coaching.
Reactive, not proactive CS teams, high churn, no predictable CS playbook, inability to expand and upsell accounts, and sales not understanding current customer challenges.
Poor CRM management means poor data, inability to report and forecast accurately, misalignment of revenue teams, poor customer experience and disparate views of the customer, which restricts competitive ability.
I found Paul extremely insightful, knowledgeable and also up for challenging many assumptions we'd made along the way. The difference with Paul at BIAS is that not only does he understand the what and why but he also knows the right way to deploy the tech to get the best result.
I would highly recommend Paul and BIAS to any B2B SaaS organisation looking to optimise their tech approach to CRM and inbound marketing.